Rising Fashion Brand Innocente Messy Makes A Bold Statement With Their New Collection – 'Africa Is Not A Country'

AFRICA IS NOT A COUNTRY … is  the  concept behind  Innocente  Messy’s  much  anticipated  Spring/Summer 2017 collection. 

Innocente-messy-yaasomuah-africa-is-not-a-country

Innocente-messy-yaasomuah-africa-is-not-a-country

 Celebrating  Africa  and  all  her components,  the  collection  takes  a powerful  stand  of  unity  to  remind  the world  that AFRICA  IS  NOT  A  COUNTRY  …  it’s  a  CONTINENT. 

Innocente-messy-yaasomuah-africa-is-not-a-country

Innocente-messy-yaasomuah-africa-is-not-a-country

Innocente-messy-yaasomuah-africa-is-not-a-country

With  a  total  number  of  54  countries,  over  3,000  tribes  and  2,000 languages  spoken, Africa  has  a  multitude  of  cultures, traditions  and  many facets. 

Innocente-messy-yaasomuah-africa-is-not-a-country

Innocente-messy-yaasomuah-africa-is-not-a-country

AFRICA  IS  NOT  A  COUNTRY  explores  this  in  a  fun,  bright  and  edgy ready  to  wear  collection  with  a  hint  of  sportswear,  through  a  red  and black  sequin  fabric  giving  the  collection  an  alluring  sparkle.  

Innocente-messy-yaasomuah-africa-is-not-a-country

Digitally designed  and  printed  with  54 of  Africa’s  flags  plus  the  African Continent using  a  hand-woven  appliqué  technique,  the  collection features  the continent’s  most  powerful and  unifying  image  beautifully  placed on  each piece. 

Innocente-messy-yaasomuah-africa-is-not-a-country

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