Ozwald Boateng To Design New Uniforms For British Airways Ahead of 100th Anniversary

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British Airways is turning 100 years and as part of the celebrations, the international airline has recruited Ozwald Boateng to design new uniforms for its 32,000 uniform-wearing employees across the world.

The Ghanaian-British fashion designer says he is ”excited about creating the new uniform for such an iconic brand” and wants ”to create a personalised experience” between what he ”creates and what the wearer experiences.”

 

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Chairman and Chief Executive of British Airways, Alex Cruz revealed in a press statement that:

“Our uniforms have been an iconic symbol of our brand throughout our 100-year history and our partnership with Ozwald will take us forward to the next chapter in our journey.”

 

Can’t wait to see what Ozwald Boateng comes up with!

 

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Apparently the company is also looking to make passengers more comfortable by investing nearly $5.3 billion in improved Wi-Fi, new interiors in long-haul aircraft and 72 new aircraft, among other things.

Hope those ‘other things’ means cheaper airfares.

 

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